Adjust
Mobile App Tracking and Attribution
Adjust is one of the leading MMPs (Mobile Measurement Partner), enabling precise measurement and optimization of campaigns promoting your App.
The potential of Adjust for your App tracking
Adjust is one of the leading MMPs (Mobile Measurement Partner), enabling precise measurement and optimization of campaigns promoting your App. It is a key tool to effectively manage your acquisition campaigns and retention actions.
Integration and setup support Seamless and fast deployment for reliable and precise data collection.
Activation of key iOS features (ATT, SKAN) Comply with iOS requirements to continue measuring your campaign performance precisely
Connection with ad networks Link Adjust to different networks to share events with ad networks and integrate ad network information into your Adjust reports
Time Saving Let our experts manage the technical aspects so you can focus on your application growth.
Nos Certifications
They trust us
Our Adjust Services
Our expertise at the service of your digital strategy to structure, analyze and activate your data effectively.
Architecture & Integration
Expert deployment of Adjust for precise and reliable measurement of your mobile campaigns.
- Data Architecture: Design of a solid architecture and definition of strategic KPIs
- Event Integration: Configuration via GTM APP or sGTM to capitalize on your existing tagging
- Adjust SDK: Installation and advanced testing of the SDK to guarantee data quality
- Audit & Setup: Audit of your current configuration or complete setup
iOS Compliance & Privacy
Navigate the iOS ecosystem serenely with a compliant and optimized configuration.
- AppTrackingTransparency (ATT): Implementation and optimization of the framework for iOS
- SKAdNetwork: Expert configuration for iOS 14+ conversion tracking
- Sequencing with CMP: Coordination of the Adjust SDK with your CMP for optimal consent management
- Fraud Prevention: Configuration of anti-fraud rules to protect your budgets
Activation & Reporting
Transform your attribution data into concrete growth levers.
- Ad Network Connection: Linking with Meta, Google Ads, Snapchat, TikTok for event sharing
- BI Dashboards: Data extraction to Data Warehouse and visualization on Looker Studio
- Usage Support: Continuous assistance to exploit all Adjust features
- Cohort Analysis: Retention and LTV tracking to optimize your investments
AI, Data & Marketing
Expertise
Essential for driving and optimizing marketing, maximizing performance, and limiting regulatory risks.
Premium
Consultants
Responsive, proactive with solid and proven expertise in AI & digital marketing data (and we're nice!).
Personalized
Collaboration
EdgeAngel adapts to your organization for a tailor-made and efficient collaboration.
Tailor-made support by Adjust experts
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Mathieu Lima
Head of Collection
As the data collection lead at EdgeAngel, he designs and implements sophisticated web and mobile tracking solutions. MMP expert, he masters the subtleties of mobile attribution.
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Pauline Guibert
Data Marketing Expert
Pauline supports our clients in the implementation and advanced exploitation of analytics solutions. She combines dual expertise in GDPR compliance and marketing strategy.
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Hélène Somdecoste-Lespoune
Data Marketing Expert
Hélène specializes in the implementation and advanced exploitation of mobile analytics tools. She masters the MMP ecosystem and its integration with marketing tools in depth.
Ready to accelerate your growth?
Let's discuss your data and marketing challenges. We'll respond within 24 hours.
Paul Schmitt
Consulting Director
"Our goal is to make your data actionable to generate concrete value, quickly."
Our expert notes on the subject
Any questions?
An MMP (Mobile Measurement Partner) is essential to precisely attribute your installs and in-app events to your advertising campaigns, deduplicate conversions between networks, and fight against ad fraud.
Firebase is excellent for product analytics and the Google ecosystem. Adjust is specialized in multi-channel attribution (Facebook, TikTok, etc.) and offers neutrality and precision essential for managing your acquisition budgets.
Adjust offers advanced solutions for SKAdNetwork, allowing to maximize data feedback while respecting privacy. EdgeAngel helps you configure conversion schemas to get the most out of SKAN.
Yes, migration is possible but delicate. EdgeAngel supports you to secure the transition, preserve your data history if possible, and ensure tracking continuity without service interruption.
Yes, Adjust is a German solution very strict on data protection and GDPR compliant. It offers tools to manage deletion and user data access requests.
Discover our other expertise
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