TikTok Ads
Engage the New Generation
Create immersive and authentic video campaigns to reach a massive and engaged audience on the most dynamic app of the moment.
The power of short video
TikTok has revolutionized content consumption. Take advantage of this format to create a strong emotional connection with your audience and drive conversions.
Massive Reach Reach millions of daily active users in a discovery mindset.
Unbridled Creativity Use platform codes (music, effects, challenges) to make your brand likable.
Social Commerce Turn inspiration into purchase thanks to integrated shopping features (TikTok Shop).
Interest Targeting Take advantage of TikTok's ultra-powerful algorithm to find users passionate about your niche.
They trust us
Our TikTok Ads Services
Our expertise at the service of your digital strategy to structure, analyze and activate your data effectively.
UGC & Creative Content Creation
Production of native 'TikTok style' videos that integrate perfectly into the feed to maximize engagement.
- UGC Creator Briefing (User Generated Content)
- Dynamic editing and music trends
- Hook A/B testing
- Frequent Creative Refresh
Spark Ads & Influence Strategy
Amplification of your brand's or creators' organic content for more authenticity.
- Identification and management of influencer partnerships
- Boosting high-performing organic posts
- Image rights management
Performance & E-commerce
Campaign management focused on conversion to generate sales and app installs.
- TikTok Pixel and Events API Configuration
- Video Shopping Ads Campaigns
- ROAS Optimization
- Post-view conversion tracking
AI, Data & Marketing
Expertise
Essential for driving and optimizing marketing, maximizing performance, and limiting regulatory risks.
Premium
Consultants
Responsive, proactive with solid and proven expertise in AI & digital marketing data (and we're nice!).
Personalized
Collaboration
EdgeAngel adapts to your organization for a tailor-made and efficient collaboration.
Your TikTok Ads experts
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Alice
Social Trends Expert
Alice lives on TikTok. She detects trends before anyone else and knows how to adapt platform codes to brand objectives.
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LĂ©a
Traffic Manager
LĂ©a manages budgets and bids to ensure that virality turns into profitability. She masters TikTok's advertising algorithm.
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Mathieu Lima
Head of Tracking
Mathieu ensures the perfect implementation of the TikTok Pixel and Events API to maximize the quality of the data sent to the algorithm.
Ready to accelerate your growth?
Let's discuss your data and marketing challenges. We'll respond within 24 hours.
Paul Schmitt
Consulting Director
"Our goal is to make your data actionable to generate concrete value, quickly."
Our expert notes on the subject
Frequent Questions
Not anymore. TikTok's audience has aged and diversified. It is now a powerful channel to reach 18-35 year olds and even beyond, on many topics (finance, decor, food, etc.).
Yes, the lifespan of an ad on TikTok is short (often 1 to 2 weeks). You therefore need agile creative production capacity to renew messages and avoid ad fatigue.
It's a format that allows sponsoring an organic video (yours or a creator's) rather than creating a 'dark ad'. This allows capitalizing on the authenticity and social proof (likes, comments) of the original post.
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